Company Profile
Contact Info
Via Roma, 49
40069
Zola Predosa,
BO
Italy
Phone:
+39051755269
Fax:
+39051752707
BO IT
Products Detergents
Biochimica spa
Biochimica Nuovi Detergenti Srl was founded
in 1969, and later became Biochimica SpA.
The company’s rapid growth was ensured
by the success of brands like Scansafatiche,
Limonello Piatti, Lucentiere Acciaio,
Mangiacalcare, Bellacasa, Soft, Lanolene, Hoblò
Lavatrice, Candeggio, Biocasa and Bioform.
With their great effectiveness and excellent
value for money, these products soon obtained
the approval of an ample number of consumers.
Between the 1990s and 2002, Biochimica
developed significantly, creating its own
integrated and autonomous production system:
in 1991 the merger with Propack Srl made it
possible to start independently designing and
producing packaging materials; in 2002 a
substantial investment was made in a spray
drying system, allowing Biochimica to enter
the market of powder detergents.
These were challenging but nevertheless
strategic choices, necessary to become a firmly
established industrial group in the field of
cleaning and detergent products.Since then
Biochimica has grown constantly, winning
increasingly greater market shares until it is
now one of the most important companies fully
owned by Italian private capital that works
with its own industrial brands.
With the creation of umbrella brands – Soft,
Limonello, Scansafatiche – and the positive
reputation acquired with effective distribution
policies and carefully targeted marketing
strategies, Biochimica products occupy excellent
positions in several merchandise categories,
just behind those of the multinationals
and distinguished by quality, image and
brand recognition.
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